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Job description
The Sales Manager is responsible for the full operational performance of a golf cart dealership location, including sales, rental operations, and Support Shop Manager with service/repair shop management. This role combines revenue generation, team leadership, inventory control, and customer experience oversight. The ideal candidate understands both retail sales dynamics and light automotive/service operations, with the ability to drive profitability while maintaining operational discipline.
Key Responsibilities
Lead all golf cart sales activities (new and used units), ensuring achievement of monthly and annual revenue targets
Develop and implement sales strategies, promotions, and pricing adjustments based on market conditions
Train and manage sales staff on product knowledge, financing options, and closing techniques
Monitor sales KPIs (conversion rates, average ticket size, margins) and adjust tactics accordingly
Build relationships with repeat customers, commercial accounts, and local partners
2. Rental Operations
Oversee daily rental fleet operations, including availability, scheduling, and utilization rates
Ensure efficient check-in/check-out processes and strong customer service standards
Monitor fleet condition and coordinate timely maintenance to minimize downtime
Track rental KPIs such as utilization rate, revenue per unit, and damage/loss ratios
Support Mechanics and ensure efficient workflow in the shop
Support / Manage service scheduling, turnaround times, and quality control
Ensure proper diagnostics, repair standards, and documentation
Control parts inventory, ordering, and vendor relationships
Maintain profitability of the service department through labor efficiency and margin control
Recruit, train, and manage sales, rental, and service staff
5. Inventory & Asset Management
Manage inventory levels for golf carts, parts, and accessories
Coordinate with suppliers and manufacturers for timely deliveries
Maintain accurate inventory records and reduce shrinkage
Control operating costs such as labor, parts, and overhead
Prepare reports on sales, rentals, service performance, and financial metrics
Ensure compliance with company policies, safety standards, and local regulations
7. Customer Experience
Ensure high levels of customer satisfaction across all departments
Handle escalated customer issues and resolve complaints effectively
Maintain strong online and local reputation through service quality
Qualifications
3–5+ years of experience in retail management, automotive, powersports, or similar industry
Proven track record in sales leadership and revenue growth
Experience managing service or repair operations is strongly preferred
Strong understanding of inventory management and operational processes
Leadership skills with the ability to manage cross-functional teams
Excellent communication, negotiation, and problem-solving skills
Key Performance Indicators (KPIs)
Monthly sales revenue and gross margin
Rental fleet utilization and profitability
Service department labor efficiency and turnaround time
Customer satisfaction and repeat business
Inventory turnover and shrinkage
Overall store profitability
Compensation
Base salary + performance-based bonus (sales, rentals, and service KPIs)
Combination of showroom, outdoor lot, and service shop environment
Requires hands-on involvement in daily operations
Weekend and extended hours may be required
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Who can apply
Review the original listing for work authorization, qualifications and employer requirements.