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Job description
Agency
RAPP
Job Function
Strategy and Planning
Job Subfunction
Strategy
Location & Compensation
This role will be based in New York City. The salary range for this position is $125,000 to $300,000.
Responsibilities
Client Work Leader
Inspire and initiate marketing solutions that are original in concept and aid clients to transform their brands and grow their businesses
Produce groundbreaking brand, culture, customer, and media insights
Develop the ideas that power our Creative work and galvanize our cross‑functional partners
Determine strategy and tactics across the journey to enable brands to grow relationships with people, from engagement and conversion to retention and advocacy
Develop omni‑channel ecosystems, including digital, experience, content, CRM, social, and traditional across paid / owned / earned
Integrate across different types of strategy, from business / digital transformation and brand to experience, CRM, content and social
Partner across disciplines with Creative, Media, Technology, Data, Business Leadership, others
Ensure all strategic development is consistently linked to the client’s challenges and opportunities and provide input into measurement and optimization
Present to the highest level of an organization and effectively persuade others, making the complex simple and the simple compelling
Manage a portfolio of key clients, contributing day‑to‑day in a leadership capacity
Own select senior client relationships, maintain dialogue to ensure day‑to‑day success, and proactively identify new opportunities to generate impact and drive organic growth
Lead strategy on new business pitches
Provide leadership and support to Strategy team members to ensure they deliver successfully
Thought & Capability Leader
Develop and introduce new methods that enhance brand relationships with people and make meaning for our clients
Introduce imaginative ways to do research, data collection, analysis, insights & idea development
Develop and evolve the strategy process in a significant way
Expand the overall profile of Strategy at the agency and network
Represent MRM in the industry (e.g., deliver a talk, be a judge on an awards panel)
Team Leader
Support the Strategy Lead in leading and managing the PRN team
Lead the development of methods that inspire and engage staff, and provide an environment that encourages great ideas to flourish
Provide input into scoping and staffing to ensure understanding of the need and matching to Strategy resource capability and availability
Identify competency gaps and plans to fill and grow
Manage the career development of team members, including coaching and mentoring
Attract the best talent
Represent the team to the rest of the agency and network
Nurture a culture oriented towards positivity, problem‑solving, and resourcefulness
Foster a sense of community on the Strategy team
Requirements
12+ years directly‑related experience
7+ years supervisory and management experience
Experience across multiple categories, with significant experience in pharma/healthcare and CPG
Understanding of Business & Digital Transformation Strategy, Brand Strategy, Experience Strategy, CRM Strategy, Content Strategy, Social Strategy
Experience working with segmentation and journeys, understanding of how brands grow relationships with people
Experience building go‑to‑market plans across omnichannel ecosystem
Ability to inspire Creative teams
Comfort and confidence with technology required to enable brand relationships, including up‑to‑date knowledge of mar‑tech
Bachelor’s degree in a relevant area
Strong collaboration skills and flexibility with different ways to work is required
Exceptional communication skills—on the page and in presentation
Curiosity, passion, collaborative spirit, optimism to find the answer, and work ethic to deliver
Equal Employment Opportunity
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
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Worksite address
new york, NY, 10261, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.