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Job description
Job Details:
Job Title: Social First Art Director
Location: Boston, MA (Hybrid - no set requirement for a specific number of days in the office; ideally available to come in for key meetings, presentations, and collaboration sessions)
Duration: 6+ Months
Type: Full-Time, Contract
Note: Portfolio required - must showcase art direction, conceptual work, and examples of high-quality social & digital.
Description:
We are seeking a social first art director who lives and breathes social and digital content, bringing a modern, culture-driven aesthetic and strategic sensibility to compelling work; you will primarily support social and digital channels with the bonus of occasional work on other clients and social brand channels. Comfortable in a fast-paced environment and collaborating across a multidisciplinary creative team, you'll help shape creative direction by developing authentic, platform-led, social-first content that drives engagement, increases conversation, and grows our social presence. Supported by a copywriter and editor, you'll be an agile, self-starter who can take ideas from concept through final delivery. You'll report directly to a Creative Director. This person will manage projects from brief through execution, partnering closely with project managers, copywriters, account strategists, and business stakeholders to bring creative ideas to life. They will also regularly participate in internal team meetings and present work and recommendations to cross-functional partners and client teams as needed.
Top 5-7 Skills:
Art Direction and Social Media Content Creation - 5+ years in a creative or in-house agency setting
Adobe Creative Suite for Mac proficiency and active everyday engagement
TikTok and Meta platforms and their native creation tools
Social-first mindset - platform-native concepts and content
Strong understanding of social media behaviors, formats, and algorithms for each platform
Storyboarding, designing, and directing social first video content across platforms
AI creative platforms - generative images, video, and motion tools
Requirements for the role:
5+ years of experience in Art Direction, Social Media Content Creation in a creative or in-house agency setting
Proficiency in and active, everyday engagement with Adobe Creative Suite for Mac and TikTok and Meta platforms and their native creation tools
Strong understanding of social media behaviors, formats, and algorithms for each platform
Thrives in an integrated team environment, partnering with designers, editors, producers, and writers
A demonstrable passion for technology, innovation, and the creative potential of AI
A strong portfolio showcasing art direction, conceptual work, and crucially, examples of high-quality social & digital
Excellent interpersonal and presentation skills, including the ability to communicate effectively in small and large groups at all levels
Own multi-platform design excellence, crafting platform-native assets for Meta, TikTok and other digital channels
Stay ahead of evolving social media landscape, platform updates, emerging trends, and cultural moments, proactively sharing insights and opportunities with the broader creative & marketing teams
Be able to concept for the brief but also beyond it, balancing immediate business needs with bigger picture thinking to create ideas that have longevity, scalability, and cultural relevance
Work hand-in-hand with marketing program managers to translate learnings and insights into compelling visual territories, and partner with copywriters to ensure a seamless fusion of words and visuals
Storyboard, design, and direct (when needed) social first video content across platforms
Explore and apply AI creative platforms to social & digital work, leveraging generative images, video, and motion tools to accelerate concepting and produce finished social content
Ability to iterate quickly and frequently based on shifting project priorities, evolving requirements, performance insights, and emerging platform opportunities
Agency experience strongly preferred
Education and Experience: Bachelor's degree in Design, Art Direction, Visual Communications, or a related field (preferred)
5+ years of relevant experience in Art Direction and Social Media Content Creation
Or equivalent combination of education, experience, and training
Preferred Qualifications (Nice to Have): Experience working in an external or internal creative agency environment
Experience partnering across disciplines, managing multiple stakeholders, and developing creative solutions from concept through execution
Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.
Worksite address
boston, MA, 02298, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.