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MSL (Global)

Vice President, Consumer Brands

new york, NY

Check who can apply and the requirements below before continuing.

About this opportunity

MSL (Global) lists this Vice President, Consumer Brands opportunity in new york, New York. Review the employer’s description below for duties, qualifications and application requirements.

Job description

At MSL, we’re on a mission to make every client more influential and a positive force of influence in the(ir) world. Why? Because we know that influence = impact and the more influential you are, the more impactful you can be. We’re proud to partner with incredible brands, companies and leaders who want to push boundaries and create change – and we’re looking for passionate creators and storytellers who want to do the same. But it’s not just our work (and the awards we win for it) that energizes us, it’s who we are as a team. A team of powerhouse professionals that is driven by three core values: Leading, Learning and Loving. A team that has ranked us a “Best Place to Work” in the industry year over year. If you like what you’ve read so far, please go on for details on the role we have open.

What we’re looking for: Vice President, Consumer Brands - for our New York office.

What you bring to the table: Significant experience in consumer marketing with a focus on executing large scale product campaigns for well-known and respected brands. The candidate is equal parts team player, account manager and creative wizard with ability to move projects effectively, on time and on budget, and with excellence.

What you’ll do: Dream and deliver creative strategies that turn heads, inspire your team to think big every single day, help move MSL toward unexplored heights.

Here’s our promise: Give us your all, and we’ll provide the space and inspiration to go wherever you want to go. You won’t be a part of the conversation, you’ll create it.

Responsibilities:

Lead large scale influencer, PR and digital activations from ideation to execution

Effectively develop and present out-of-the-box ideas that connect the brand equity to culture; develop innovative programs to help clients achieve their goals

Assist the SVP in leading and managing the interagency team, including Creative and Media agency partners

Maintain deep understanding of the clients’ businesses, priorities, challenges and the competitive landscape

Build rapport and credibility with clients, based on trust and expert counsel

Effectively build relationships with agency partners and find areas of integration to help amplify programs

Have a strong understanding of, and oversee account team to deliver, programs that drive earned media, digital, social and influencer engagement

Demonstrate strong analytical skills and utilize analytic tools to effectively track and measure success of activations, as well as inform strategic optimization recommendations in real time and future planning

Manage, coach and motivate a team of 4-6 employees

Lead account team operations, finances, and support organic growth plans to meet or exceed revenue goals

Requirements/Skills:

8+ years of previous experience and a B.A. in Public Relations, Communications or a related discipline

A proven expertise in advising senior client executives in a crisis and complex issues

Previous experience with managing campaigns and strategies for regulated products (FDA, EPA)

Previous track record of working collaboratively expert advisors and spokespersons in a branded capacity

Proven experience in managing account teams with a blend of strong time management, leadership, team building, mentoring and client relation skills

Proven experience working in tandem with other creative agencies to develop comprehensive campaigns

Excellent verbal and written communications skills as well as an ability to develop new business presentations are essential

Creative thinker with a pulse on what’s happening in culture; share a passion for bringing forward-looking ideas to the team and client

Prior experience managing Influencer and integrated media campaigns

Compensation Range: $115,000-$194,500. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

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Worksite address

new york, NY, 10261, US

Who can apply

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