About this opportunity
BarkleyOKRP lists this Vice President, Decision Science opportunity in chicago, Illinois. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Kansas City, MO; Denver, CO; Chicago, IL; New York, NY; Remote
MissionOne Media is a brand within BarkleyOKRP that combines full-funnel media planning and buying services, CRM, data, analytics, retail media, SEO, and digital experiences.
200 Team Members
Our tech stack is powered by Adlucent, the digital performance marketing agency that joined BarkleyOKRP in 2024
As Vice President, Decision Science , you will be a key member of the MissionOne Media leadership team, responsible for shaping and scaling the A nalytics practice. You’ll help drive the vision for how data and insights are leveraged across the agency - developing innovative measurement frameworks, leading strategic client engagements, and empowering a multidisciplinary team of data, analysts and reporting experts . This role is ideal for a strategic, business-minded leader who thrives at the intersection of analytics, marketing, and digital transformation.
Key Responsibilities
Oversee the design and execution of cross-channel measurement strategies, including attribution modeling, incrementality, brand lift studies, and testing roadmaps.
Media measurement vendor evaluation, contracting & budget management
Cross-channel response analytics & media plan optimization
In-channel response attribution analytics & investment plan optimization
Ensuring effective data infrastructure and reporting defined as accurate, on-time, completeand supporting client's unique requirements
New Business Development support
Serve as a senior strategic advisor to clients, helping them evolve their marketing measurement maturity and drive data-informed decision making.
Lead and grow a high-performing analytics team, fostering a culture of innovation, collaboration, and continuous learning.
Partner with internal stakeholders - media strategy, activation, ad ops, creative to ensure data and analytics are seamlessly integrated into every stage of campaign development and execution.
Maintain a pulse on emerging data privacy regulations, measurement trends, and evolving media technologies.
Qualifications
10+ years of experience in marketing/advertising analytics, with a proven track record of leadership at an agency, consultancy, or data-driven organization.
Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships
Expertise with analytics reporting and data platforms Tableau, SQL, Adverity
Strong understanding of data and ad tech ecosystem, with a focus on digital environment. Media platforms (Meta, Google, DSPs), marketing automation tools, and third-party research providers (e.g., Nielsen, Circana, Dynata).
Strong leadership, mentorship, and change management skills. Experience managing multi-functional teams
Strong project management skills and the ability to simultaneously lead multiple ongoing project streams
Advanced critical thinking skills in using data and analysis to develop logic-driven point of views and insights
Strong communication skills to convert complex analytical processes into easily digestible messaging, both verbally and in writing and with an attention to detail
The annual gross basesalary range is $160,000 - $220,000 USD. This range represents the anticipated target salary range for this position. Actual salaries will vary and are based on factors such as a candidate's qualifications, skills, and geographic location.Salaryis one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K.
BarkleyOKRP’s Commitment to Diversity, Equity, Inclusion + Belonging
At BarkleyOKRP, DEI+B drives work that matters. We believe people and creativity are made of the same substance, and when every perspective is valued, the impact is stronger. We build belonging as a business strategy, power inclusive creativity that delivers measurable results, and hold ourselves accountable as a B Corp committed to progress over performative intent. When people are valued, the work carries greater impact.
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Worksite address
chicago, IL, 60290, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.