VP, Account Strategy

Job description

Company : Mediassociates, 75 Glen Road, Sandy Hook, CT 06482

Position : VP, Account Strategy

Mediassociates is a leading independent media planning, buying and analytics agency located in Fairfield County, Connecticut. It leverages an approach called Precision Branding to guide brands in planning communication campaigns with a focus on predicting, measuring, and optimizing business outcomes. With the advertising landscape shifting almost daily, Mediassociates leads clients through the ongoing revolution in media and technology. Mediassociates has been named an Adweek Fastest Growing Agency and an AdAge Best Place to Work.

Mediassociates is seeking a Vice President, Account Strategy to lead our client services and account planning function. This executive-level role will drive strategic media planning, strengthen client partnerships, and lead a high-performing team to deliver measurable business outcomes.

You'll combine data-driven strategy, media expertise, and client leadership to guide omnichannel campaigns and elevate client performance across paid, owned, and earned media.

Key Responsibilities

Lead and develop the Account Planning team, setting vision and driving performance

Serve as a senior strategic advisor to clients, building strong executive relationships

Translate data and analytics into actionable marketing strategies

Oversee campaign strategy, audience targeting, and measurement frameworks

Drive client growth, retention, and revenue performance

Collaborate cross-functionally with Media, Digital, Analytics, and Ad Ops teams

Contribute to new business development and pitch strategy

Coach and mentor team members, fostering a high-performing, collaborative culture

Qualifications

15+ years in media strategy, account leadership, or agency environment

Proven experience managing senior client relationships and large accounts

Strong expertise in omnichannel media planning and performance marketing

Ability to turn data into clear, compelling insights and presentations

Experience leading teams and driving operational excellence

Strategic mindset with a balance of analytical and creative thinking

Bachelor's degree required

This posting provides a summary of the role. Please refer to the full job description for complete details and requirements.

Our office is located in Sandy Hook, Connecticut. While we maintain a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office. In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door. Candidates from outside the local area who are able to work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply. Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party. Other team or client meetings may be scheduled at other times during the year.

Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.

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Worksite address

newtown, CT, 06470, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.