VP of Marketing (Remote)

Job description

Based in Nashville, Tennessee, Mosaic Consulting Group helps businesses of all sizes and across all industries leverage their investment in UKG and SAP Technologies. We are more than a consulting company; we are a highly skilled team delivering value and exceptional service to our clients. Every day we strive to live up to our promise: Make a difference and inspire confidence.

Thanks to our commitment to exceptional client service and a thriving team culture, Mosaic has earned recognition on the Inc. 5000 list for four consecutive years, is a certified woman-owned business, and has been certified as a Great Place to Work for five years running. In 2025, we were honored to be named one of the Best Workplaces in Consulting & Professional Services™ and proudly recognized as the 2025 UKG Partner of the Year.

Due to our rapid growth, we are looking for a remote VP of Marketing to join our team. As the VP of Marketing at Mosaic, you will build and lead our internal marketing function, driving demand generation, brand awareness, partner marketing, revenue growth, and market expansion. This is a highly strategic and hands-on leadership role that will partner closely with Sales, Partnerships, and Executive Leadership to create a scalable marketing engine that directly impacts pipeline and business performance. This position reports to the Chief Revenue Officer.

What you’ll do:

Develop and execute a comprehensive marketing strategy aligned with Mosaic's growth objectives and revenue targets

Build, lead, coach, and develop a high-performing internal marketing team

Oversee demand generation initiatives across paid, organic, partner, and outbound channels to drive qualified pipeline growth

Establish campaign strategies across Mosaic service lines, technology partnerships, and industry verticals

Partner with Sales Operations to define and optimize lead management processes, MQL and SQL criteria, attribution models, and reporting frameworks

Own Mosaic's brand strategy, messaging, and market positioning across all channels and touchpoints

Develop sales enablement materials including case studies, customer success stories, one-pagers, presentations, and thought leadership content

Lead content marketing and social media strategies to strengthen awareness, engagement, and market credibility

Own and optimize Mosaic's website, including user experience, content strategy, conversion paths, SEO, and lead generation performance

Manage the marketing technology ecosystem, including Salesforce, marketing automation platforms, data enrichment tools, and analytics solutions

Analyze campaign performance, marketing ROI, pipeline contribution, and conversion metrics, providing actionable recommendations to executive leadership

Develop and execute co-marketing initiatives with strategic partners including UKG, SAP, and other ecosystem partners

Plan and oversee webinars, conferences, partner events, executive programs, and virtual experiences that generate measurable business outcomes

Partner closely with Sales, Partnerships, Pre-Sales, Operations, and Executive Leadership to align marketing activities with company priorities

Establish scalable marketing processes, reporting, governance, and planning frameworks that support long-term growth

Model Mosaic’s customer service vision of Guide, Anticipate, Exceed

How you’ll be measured:

Marketing-sourced and marketing-influenced pipeline generation

Lead conversion rates from MQL to SQL to closed business

Campaign performance and return on marketing investment

Website traffic growth, engagement, and conversion performance

Brand awareness and thought leadership effectiveness

Partner-sourced and partner-influenced pipeline contribution

Sales enablement effectiveness and stakeholder satisfaction

Marketing technology adoption, reporting accuracy, and data quality

Team development and organizational scalability

What we offer you:

The opportunity to build and scale Mosaic's internal marketing function from the ground up

A clear path to expanded leadership responsibilities based on business growth and performance

A competitive salary with bonus potential

Comprehensive benefits, perks and PTO package

An award-winning company culture in a flexible, remote environment

What makes you successful:

Need to haves:

8+ years of progressive marketing experience with increasing levels of responsibility

Experience within a B2B consulting, professional services, technology services, or related environment

Proven success developing and executing demand generation strategies tied directly to revenue growth

Experience building, leading, and scaling marketing teams

Strong understanding of digital marketing disciplines including paid media, SEO, content marketing, social media, marketing automation, and website strategy

Experience managing and leveraging CRM and marketing technology platforms, including Salesforce or similar solutions

Demonstrated ability to analyze performance metrics and make data-driven decisions

Experience partnering closely with sales and revenue leaders to drive business outcomes

Strong communication, presentation, and executive stakeholder management skills

Bachelor's degree in Marketing, Business, Communications, or a related field

Ability to work fully remote and travel as business needs require.

Nice to haves:

Experience marketing services related to UKG, SAP, Workday, HR technology, ERP, AI, or enterprise software ecosystems

Experience transitioning marketing functions from agency-led to internally managed models

Experience supporting multiple service lines, technology partnerships, or industry verticals

MBA or advanced degree

Experience leading brand transformation or rebranding initiatives

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.

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Worksite address

nashville, TN, 37247, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.