About this opportunity
Read AI lists this VP of Marketing opportunity in seattle, Washington. Review the employer’s description below for duties, qualifications and application requirements.
Job description
About Us
At Read AI we’re redefining how teams collaborate by bringing intelligence to every conversation. Our platform supercharges productivity across meetings, messages, and email, so work gets done faster, smarter, and with better focus. We integrate seamlessly with tools like Zoom, Microsoft Teams, Google Meet, Slack, and more, helping teams stay aligned and move forward, whether they’re in the same room or across time zones. Backed by $81 million in funding from Smash Capital, Madrona, and Goodwater Capital, Read AI is growing. If you're excited to shape the future of AI‑powered collaboration and want to make an impact at a product‑focused startup, we’d love to meet you.
The Role
Read AI is hiring a VP of Marketing to build and lead the company’s first scaled marketing function, turning strong product‑led growth into a repeatable, global growth engine. This role sits at the intersection of product, growth, and revenue. It is responsible for defining Read’s narrative, scaling acquisition, and building the systems that convert viral adoption into enterprise expansion. You will start as a player‑coach, owning strategy while building the team, agency ecosystem, and execution engine from the ground up.
What You’ll Do
Own the Marketing Strategy & Narrative
Define positioning, messaging, and category ("system of record for meetings")
Act as the quarterback of product marketing (PMM) and company narrative
Translate product velocity (AI assistant, digital twin, integrations) into clear use cases
Bridge the gap between Read AI’s B2C and B2B customer profiles
Build the Marketing Function from Scratch
Hire and lead PMM, demand generation, content, and design teams
Stand up the full marketing stack (paid, lifecycle, SEO/AEO, CRM, analytics)
Manage agencies and external partners for rapid execution
Scale Demand Generation & Paid Acquisition
Build and optimize paid channels (search, social, programmatic) as a key growth lever
Improve customer acquisition cost (CAC), conversion, and LTV through experimentation
Expand beyond heavy organic/viral reliance into predictable acquisition
Drive Product‑Led Growth (PLG) Expansion
Optimize onboarding, activation, and lifecycle marketing
Convert bottoms‑up users into teams and enterprise customers
Partner with product on growth loops (calendar connect, reports, virality)
Align Product, Sales, and Marketing
Bridge PLG + sales motion (enterprise upsell, CRM integrations)
Support sales with demos, collateral, and verticalized use cases
Help define when and how to scale enterprise GTM vs. self‑serve
Own Metrics and Growth Outcomes
Own funnel metrics: acquisition, activation, retention, monetization
Build dashboards and attribution models across channels
Drive toward efficient, scalable growth (CPA targets, conversion lift)
What You’ll Need
Proven VP‑level (or strong Director ready to step up) in high‑growth SaaS or AI
Experience shaping category narratives for emerging or AI‑driven products
Deep experience in PLG + paid acquisition + product marketing
Track record scaling from strong organic traction to market leadership
Strong operator: can go from strategy → execution quickly
Experience building teams from zero and managing agencies
Comfortable with ambiguity; knows when to wait for product signal vs. scale spend
Data‑driven with strong intuition on growth levers and positioning
Strong background in communications, PR, or storytelling at scale (not just performance marketing)
Ability to operate as both Head of Growth and Head of Comms in early stages
What Success Looks Like
Clear, differentiated market narrative and positioning
Scalable paid + lifecycle engine complementing viral growth
Improved conversion across onboarding, activation, and paid funnels
Strong alignment between product, sales, and marketing
Marketing evolves from nonexistent → repeatable growth engine
Compensation and Benefits
The annual base salary for this position ranges from $225,000 - $260,000 plus equity and benefits. The base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We offer low deductible health plans, flexible time away, and family leave programs.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
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Worksite address
seattle, WA, 98127, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.