About this opportunity
Equativ lists this VP, Operations and Services opportunity in new york, New York. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Role Summary
The VP, Operations & Services is a newly created leadership role responsible for bringing together the teams that support our commercial organization and customers across Ad Operations, Traffic Management, Account Management, and Demand Optimization.
This leader will be responsible for creating greater consistency across these teams and how they work together, how they partner with Sales, and how we support our clients from the point a deal is signed through delivery and ongoing account management.
We're looking for someone who has led operations and client service teams within ad tech or digital media and understands both programmatic and direct advertising. This person should be comfortable leading at the executive level while staying close enough to the business to understand what's working, where teams are getting stuck, and what needs to change.
Teams & Scope
This role will oversee the following functions, either directly or through their respective leaders:
Ad Operations — campaign setup, trafficking, creative QA, and delivery across direct and programmatic channels
Traffic Management — inventory allocation, pacing, and campaign flow across our platforms and tools
Account Management / Client Services — day-to-day client relationships, renewals, and post-sale support across advertisers, agencies, and publisher partners
Demand Optimization — yield, pricing, and inventory optimization in support of revenue and partner goals
What You'll Do
Lead the Organization
Bring Ad Ops, Traffic, Account Management, and Demand Optimization together under a more unified operating model
Lead and develop the managers responsible for each function, with clear ownership and accountability across teams
Establish consistent goals, KPIs, reporting, and escalation processes
Create clearer ways of working across teams that have historically operated independently
Build an organization that can continue to scale as the business grows
Partner with the Commercial Organization
Serve as a senior partner to Sales leadership and ensure our operational teams are aligned with commercial priorities
Improve the handoff between Sales and post-sale teams so clients have a consistent experience from contract through campaign delivery and ongoing management
Work closely with Sales, Product, and Finance on areas including pricing, packaging, inventory, and yield
Ensure operational priorities support both revenue growth and the needs of our clients and partners
Improve How We Operate
Identify opportunities to simplify and automate campaign trafficking, QA, reporting, and other operational workflows
Establish clear service expectations around campaign delivery, issue resolution, and client responsiveness
Evaluate processes, systems, and tools and make improvements where they will have the greatest impact
Use data and operational metrics to identify issues and drive better decision-making
Introduce best practices and identify opportunities to streamline and automate processes, leveraging AI and technology to improve efficiency, scalability, and the customer experience.
Own the Client Experience
Ensure Account Management and Client Services are delivering a high level of service across the client lifecycle
Build stronger connections between operational execution, client satisfaction, retention, and growth
Step in as an executive escalation point for strategic accounts and complex operational issues
Create a culture where teams take ownership of the client experience rather than simply handing work from one function to another
Develop the Team
Build, develop, and retain strong leaders and teams across Operations & Services
Create clearer accountability, development opportunities, and career paths
Encourage collaboration across teams and regions
Set clear expectations around performance, ownership, and leadership
What We're Looking For
10+ years of experience across ad operations, revenue operations, account management, client services, or related functions within ad tech, digital media, or programmatic advertising
5+ years of senior leadership experience, including experience leading managers and multiple functions
Strong understanding of programmatic and direct advertising, including ad serving, SSPs/DSPs, trafficking, campaign delivery, and demand/yield optimization
Experience bringing together teams or functions that previously operated separately
Track record of improving processes, efficiency, and client service within a growing organization
Strong commercial mindset and experience partnering closely with Sales, Product, and Finance leaders
Comfortable using KPIs and operational data to understand performance and drive decisions
Strong communicator who can operate at the executive level while remaining close to the day-to-day business
Nice to Have
Experience within a global or multinational ad tech, publisher, or media organization
Exposure to contextual advertising, identity, or supply-path optimization
Experience working through M&A integration or organizational consolidation
Experience building or scaling a centralized operations organization
About us
Equativ, a leading independent ad platform, brings scale and simplicity to digital advertising.
Following its recent merger with Sharethrough and the acquisition of Kamino Retail , advertisers, media owners, and technology partners rely on Equativ’s advanced SSP, curation, and retail media services and technology to achieve maximum business outcomes.
With a focus on privacy‑first programmatic video, CTV, and data‑driven solutions, Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy.
The company’s global expertise is also backed by a team of over 750 employees across 19 countries.
As a proud recipient of the label, Equativ is committed to providing a dynamic, flexible workplace where employees thrive, grow, and excel in both their professional and personal lives.
Come and lead the charge with us in building a transparent ecosystem based on quality!
Equativ is an equal opportunity employer.
Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at
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Worksite address
new york, NY, 10261, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.