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Critical Mass

VP, Strategy: Brand + Performance (New York)

northern, KY

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About this opportunity

Critical Mass lists this VP, Strategy: Brand + Performance (New York) opportunity in northern, Kentucky. Review the employer’s description below for duties, qualifications and application requirements.

Job description

Critical Mass in New York is seeking a VP, Strategy to lead strategic initiatives across a portfolio of premium brands and accounts, spanning performance marketing, brand building, and customer experience. You will drive strategic excellence at the intersection of brand and performance, collaborating with clients and internal teams to shape outcomes.

This role requires senior-level judgment, strong client management, and data-driven storytelling.

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Who can apply

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