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GEICO

Senior Manager, Specialty Product Marketing - Insight-Led Growth

bethesda, MD

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Job description

GEICO is seeking a senior brand marketing leader to champion research and learning, guiding ideation and GTM decisions across consumer segments. You will translate business goals into strategy, oversee media and creative development, and leverage AI tools to analyze data and draft impactful briefs.

The role requires 7+ years in brand marketing, experience with large-scale campaigns, and a track record in converting insights into measurable growth for a Fortune 500 brand.

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Worksite address

bethesda, MD, 20811, US

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